---
title: HB 478. Commerce and trade; require that AI generated content include a disclaimer indicating such content was generated using artificial intelligence
collection: bills
id: 2025-2026/hb478
cite_as: HB 478, 2025-2026 Regular Session (Ga.)
canonical_url: https://georgiacommons.org/bills/2025-2026/hb478
md_url: https://georgiacommons.org/bills/2025-2026/hb478.md
text_url: https://georgiacommons.org/bills/2025-2026/hb478/text
source_url: https://www.legis.ga.gov/legislation/70395
date: 2025-02-20
status: introduced
corpus_version: bills-2026-09-13
license: Public record of the Georgia General Assembly, via LegiScan; see about.md
publisher: Georgia Commons, an independent project of Georgia Civic Data. Not the State of Georgia. Not legal advice.
up: https://georgiacommons.org/bills/2025-2026.md
previous: https://georgiacommons.org/bills/2025-2026/hb477.md
next: https://georgiacommons.org/bills/2025-2026/hb479.md
index: https://georgiacommons.org/bills/index.md
omitted: votes and history
omitted_chars: 129
omitted_url: https://georgiacommons.org/bills/2025-2026/hb478.md?full=1
bill_number: HB 478
session: 2025-2026 Regular Session
session_slug: 2025-2026
chamber: House
bill_type: bill
status_date: 2025-02-18
last_action: House Second Readers
sponsors:
- Dar'shun Kendrick
text_version: Introduced
has_text: true
legiscan_url: https://legiscan.com/GA/bill/HB478/2025
upstream_id: 1974144
summaries_model: claude-sonnet-5
topic_tags:
- artificial intelligence
- consumer protection
- advertising disclosure
- commerce and trade regulation
---
# HB 478. Commerce and trade; require that AI generated content include a disclaimer indicating such content was generated using artificial intelligence
## Text
House Bill 478
By: Representative Kendrick of the 95th
A BILL TO BE ENTITLED
AN ACT
To amend Part 2 of Article 15 of Chapter 1 of Title 10 of the Official Code of Georgia
Annotated, relating to the Fair Business Practices Act, so as to require that AI generated
content used in commerce and trade include a disclaimer indicating such content was
generated using artificial intelligence; to provide for the form of such disclaimers; to provide
for a definition; to provide for related matters; to repeal conflicting laws; and for other
purposes.
BE IT ENACTED BY THE GENERAL ASSEMBLY OF GEORGIA:
SECTION 1.
Part 2 of Article 15 of Chapter 1 of Title 10 of the Official Code of Georgia Annotated,
relating to the Fair Business Practices Act, is amended in Code Section 10-1-392, relating
to definitions, by adding a new paragraph to read as follows:
"(.1) 'AI generated content' means a video recording, video file, audio recording, audio
file, still image, or still image file that is created through the use of an engineered or
machine based system that emulates the capability of a person to receive audio, visual,
text, or any other form of information and use the information received to emulate a
human cognitive process, including, but not limited to, learning, generalizing, reasoning,
planning, predicting, acting, or communicating; provided, however, that artificial
intelligence systems may vary in the forms of information they can receive and in the
human cognitive processes they can emulate."
SECTION 2.
Said part is further amended by adding a new Code section to read as follows:
"10-1-393.20.
(a) On or after July 1, 2025, any individual engaged in the dissemination of AI generated
content to facilitate commerce or trade shall ensure such content includes a disclosure that
artificial intelligence was used to make all or part of such content.
(b) Disclosures required under subsection (a) of this Code section for AI generated content
that involves the use, in whole or in part, of visual media shall be:
(1) In writing and completed in each written language used in such content; and
(2) Clearly readable, which shall mean that the text of the disclosure shall:
(A) Appear in letters equal to or greater than 30 percent of the vertical picture height;
(B) Be visible for a period of at least 30 percent of the media's length, in the case of
moving images and video; and
(C) Appear with a reasonable degree of color contrast between the background and the
text of the statement. A statement satisfies the color contrast requirement of this
subparagraph if it is printed in black text on a white background or if the degree of
color contrast between the background and the text of the statement is no less than the
color contrast between the background and the largest type size used in the content.
(c) Disclosures required under subsection (a) of this Code section for AI generated content
that involves the use, in whole or in part, of audible media shall be announced, articulated,
spoken, or otherwise rendered completely using the same audible volume, the same rate
of speaking as measured in words per minute, and each spoken language as used in such
content.
(d) It shall be unlawful to omit disclosures required under subsection (a) of this Code
section.
(e) Each video recording, video file, audio recording, audio file, still image, or still image
file disseminated in facilitating commerce or trade that omits disclosures required under
subsection (a) of this Code section shall constitute a separate violation."
SECTION 3.
All laws and parts of laws in conflict with this Act are repealed.
## Summaries written by Georgia Commons
The following was written by claude-sonnet-5 from the text above and is not part of the bill. Quote the text, not the summary.
A Georgia House bill would require anyone who uses AI-generated video, audio, or images to promote commerce or trade to clearly disclose that artificial intelligence was used to create the content.
### Plain-language summary
Georgia's Fair Business Practices Act (O.C.G.A. § 10-1-392) currently has no rule requiring businesses to disclose when they use AI-generated videos, images, or audio in commerce or trade. This bill would add a definition of 'AI generated content' covering video, audio, and still images created by systems that emulate human cognitive abilities like learning or reasoning.
Starting July 1, 2025, anyone who disseminates AI generated content to facilitate commerce or trade would have to include a disclosure that AI was used. For visual content, the disclosure must be written in every language used, appear in large, clearly readable text with sufficient color contrast, and stay visible for at least 30 percent of a video's length. For audio content, the disclosure must be spoken at the same volume and pace as the rest of the content, in every language used. Leaving out the required disclosure would be illegal, and each piece of content missing it would count as a separate violation.
### What it does
- Adds a legal definition of 'AI generated content' to Georgia's Fair Business Practices Act, covering AI-made video, audio, and still images.
- Requires anyone using AI generated content in commerce or trade to disclose that AI was used, starting July 1, 2025.
- Sets detailed formatting rules for visual disclosures, including minimum text size, visibility duration, and color contrast.
- Sets rules for audio disclosures, requiring the same volume and speaking speed as the rest of the content.
- Makes it illegal to omit the required disclosure and treats each undisclosed piece of content as a separate violation.
### Who it affects
Businesses, advertisers, marketers, and individuals who create or distribute AI-generated video, audio, or images to promote commerce or trade in Georgia would need to add disclosures. Consumers who view or hear such content would gain more visibility into when AI was used.
### Why it matters
If enacted, Georgia consumers would get a clearer signal when video, audio, or images used in advertising or sales were made with artificial intelligence rather than authentic recordings. Businesses would need to redesign content and labeling practices, and skipping the disclosure could expose them to violations for each item distributed.
### Key provisions
- Section 1 adds a new definition of 'AI generated content' to O.C.G.A. § 10-1-392, covering video, audio, and still images made by systems emulating human cognitive processes.
- Section 2 creates new Code section 10-1-393.20, requiring disclosure that AI was used starting July 1, 2025, for anyone disseminating such content to facilitate commerce or trade.
- Subsection (b) requires visual disclosures to be in writing in every language used, with text at least 30 percent of the vertical picture height, visible for at least 30 percent of the content's length, and with sufficient color contrast.
- Subsection (c) requires audio disclosures to be spoken at the same volume and pace as the rest of the content, in every spoken language used.
- Subsection (d) makes it unlawful to omit the required disclosure, and subsection (e) treats each undisclosed video, audio, or image file as a separate violation.
- Section 3 repeals conflicting laws.
## Status
- Status: Introduced (2025-02-18)
- Last action: House Second Readers (2025-02-20)
- Sponsors: Dar'shun Kendrick
- Official page: https://www.legis.ga.gov/legislation/70395
> The history, votes, and amendments (129 characters) are at https://georgiacommons.org/bills/2025-2026/hb478.md?full=1