---
title: O.C.G.A. § 33-59-8. Advertising.
collection: code
id: 33-59-8
cite_as: O.C.G.A. § 33-59-8 (2025)
canonical_url: https://georgiacommons.org/code/33-59-8
md_url: https://georgiacommons.org/code/33-59-8.md
text_url: https://georgiacommons.org/code/33-59-8/text
source_url: https://www.legis.ga.gov/api/document/docs/default-source/joint-features-document-library/t33-ch23-65-(v25)-2020-pdf.pdf?sfvrsn=68297_0#page=1037
date: 2025
status: active
corpus_version: 2025-supplement-89aa39ab3c68
license: CC0-1.0
publisher: Georgia Commons, an independent project of Georgia Civic Data. Not the State of Georgia. Not legal advice.
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index: https://georgiacommons.org/code/index.md
version: the only printed version
in_force: true
current_through: Including Acts of the 2025 Regular Session of the General Assembly
heading_path: INSURANCE / LIFE SETTLEMENTS
---

# O.C.G.A. § 33-59-8. Advertising.

(a) A registered life settlement broker or licensed provider who is registered or licensed pursuant to this chapter may conduct or participate in advertisements within this state. Such advertisements shall comply with all advertising and marketing laws of this state and rules and regulations promulgated by the Commissioner that are applicable to life insurers or to life settlement brokers and providers licensed pursuant to this chapter.

(b) Advertisements shall be accurate, truthful, and not misleading in fact or by implication.

(c) No person or trust shall:

(1) Directly or indirectly, market, advertise, solicit, or otherwise promote the purchase of a policy for the sole purpose of or with a primary emphasis on settling the policy; or

(2) Use the words ‘‘free,’’ ‘‘no cost,’’ or words of similar import in the marketing, advertising, soliciting, or otherwise promoting of the purchase of a policy.

## History

Code 1981, § 33-59-8, enacted by Ga. L. 2009, p. 370, § 1/SB 61.

## Editor's Notes

Ga. L. 2009, p. 370, § 1/SB 61, effective July 1, 2009, redesignated former Code Section 33-59-8 as present Code Section 33-59-9.